This article looks into the options out there for casual street wear. It examines many different available modern brands and styles as well as comparing similar products from different brands ranges. It will also give advice on where to purchase these brands and items and what to look for in a website selling clothes to ensure you do not get counterfeit goods.

Clothing is becoming an increasingly important part of peoples image in this day and age. In the past people would be very particular about the clothes they wore to work or to parties but give little regard to their casual clothes. The attitude seems to have taken a drastic turn with many people spending much more on branded casual clothes and opting for cheaper supermarket work clothing that can be simply used and repurchased when worn. To represent this shift in consumer spending many large brands have developed that fill in the casual clothes market and have become recognised as household names. The styles available can massively vary from retro t-shirts and jeans to smarter polo shirts and cardigans. We will be looking mainly at shoes and shirts for the basis of this article.

Casual shoes these days seem to be split into a few distinctive styles, there are the standard trainers, slip on flat shoes, high back trainers and thick design skate or street sports shoes.

The standard trainer is commonly associated with big sports brands such as Adidas and Nike, it is commonly perceived to be “tacky” to wear these kinds of shoes with the smarter casual where available these days but their primary use endures as sports equipment. If worn with the right set of clothes anyone can pull trainers off but make sure you dont go with a smart pair of jeans and a shirt cardigan combo.

Pumps or slip on shoes have become increasingly popular in the last three years, they were launched forward by alternative clothing brands such as Vans to target a unisex market (although extreme designs or colours often corner some styles for a gender). They go well with either a casual or smart casual style and come in a massive range of colours and patterns. Their popularity has recently grown even further with many mainstream brands taking the style on (especially for women) and making slightly more elegant versions of what originally existed.

The high back trainers style is most commonly associated with the Converse or Converse Classics shoe design. These shoes tend to be made of a canvas material which is comfy and breathable and tends to lend itself to plainer designs. They are often available in a selection of neutral colours meaning they can fit in with many outfits. Their plain design also lends them to a smart feel however they can still appear very trainerish if you are planning a smart-casual look.

The thick designed trainers more commonly known as skate shows are more much more widely than they were 5 years ago. They are strongly associated with the skate and rock scenes and the Vans brand. They feature robust styling and high durability and go well with a more casual look. They look very much like standard trainers but styled to be much flatter and wider.

The Rectangle body shape is also sometimes described as a ruler. This shape is fairly straight up and down, with no area much bigger or smaller than any other.

If you are a Rectangle shape, your key to looking good is to try and create curves with your clothing. As youre similar proportions all over theres no one real problem area though – lucky you!

If youve a smaller bust youre one of the only shapes that can get away with higher necked tops such as round neck tees and polo necks. Try layering different coloured tops to create the illusion of curves

Youll look good in most styles of dresses but stick to those with a bit of shape straight sheath dresses wont suit you. If you are small busted try a high halterneck dress a nd show off your back instead of your bust. Most skirts will look great too you can get away with both A-line styles and structured pencil skirts.

Your figure will look great in skinny jeans or elegant wide leg trousers. Avoid big flares though as they can unbalance your silhouette.

Aim for different colours on your top and bottom half rather than one solid block of colour, and try using wide belts to add definition at the waist.

Your straight shape will look great in structured coats and jackets. If you like a longer length coat, one that cinches in at the waist and then flares out is perfect. All belted styles will work well for creating those curves.

Make sure you wear the best bra that you can whatever your bust size, and make sure you are wearing your correct size. A full cup, underwired bra will give you the best shape if youve a big bust. If you need a little help in that department try a lightly padded or push up bra. The better supported your bust is, the more curvy you will look. A corset is the ultimate underwear for creating curves it will cinch that waist, bust your bust and emphasise those hips!

Heels are always flattering of course. Go as high as you dare! The heels will make your legs look more shapely and push those hips forward. And remember, walk tall shoulders back, head high, no slouching. When it comes to looking good in your clothes, this really can work wonders!